IMG’S Jeff Hilton to Speak at Engredea 2013

Session Focused on Trends and Opportunities in Personalized Health Care

Jeff Hilton, Integrated Marketing Group co-founder and partner, will speak at Engredea 2013 on personalized health care and how manufacturers and suppliers can make the most of this new paradigm shift.

Hilton will present “The Evolution of Personalized Health Care: Trends and Opportunities” on Saturday, March 9, at 9 a.m. PST in the Anaheim Marriott Grand Salon CD in Anaheim, CA. Attendees will learn how to prosper and profit from this important shift in the healthcare landscape.

“Health care is becoming increasingly targeted and condition-driven, especially as costs escalate and obesity is running rampant,” Hilton said. “Manufacturers and health providers will play a critical role in the transition to a more personalized health care delivery, and it’s imperative for channel partners to understand how to best leverage these changes to their optimal benefits.”

About IMG and Jeff Hilton:
Jeff Hilton is partner and co-founder of Integrated Marketing Group (IMG), a marketing consultancy focused in the healthy lifestyles category, and specializing in strategic planning, branding, public relations and Web design and development. Hilton has been recognized by Advertising Age as one of America’s Top 100 Marketers and has more than 30 years of broad-based business experience, including more than 20 years spent within the natural products industry. Hilton is the recipient of Nutrition Business Journal’s (NBJ) Personal Service Award in recognition for his multiple outreach efforts including editorial contributions, pro-bono work and webinar and speaking engagements within the healthy lifestyles industry. Visit the IMG blog for Hilton’s branding articles and educational resources at

About Engredea 2013:
Engredea brings together the community of leading suppliers and manufacturers to source new ingredients, packaging, technologies, equipment, and services in the global nutrition industry. Engredea, co-located with Natural Products Expo West, is the only tradeshow that brings together the full food chain of supply to shelf. Engredea, held March 7-10 in Anaheim, CA, cultivates innovation for tomorrow’s best-selling products across food/ beverage, dietary supplement and nutricosmetic categories by offering hundreds of exhibits, formulation demos, networking events and education opportunities for the industry. For more information about Engredea and its educational sessions, visit

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