Category Archives: News
Kyolic® Selects Integrated Marketing Group to Bolster Public Relations, Marketing
SALT LAKE CITY (May 17, 2012) — Leading nutritional manufacturer Wakunaga of America, makers of the top selling Kyolic Aged Garlic Extract portfolio and many other successful brands, has turned to Integrated Marketing Group (IMG) to enhance its consumer awareness. According to Albert Dahbour, Wakunaga’s Vice President and Chief Sales Officer, Kyolic signed IMG for [...]
IMG Co-founder Jeff Hilton to Host NBT Awards at Vitafoods Europe
GENEVA (May 14, 2012) — He’s no Billy Crystal, but Integrated Marketing Group’s Jeff Hilton will host the annual Nutraceutical Business & Technology (NBT) Awards on May 23 at The Starling Geneva Hotel and Conference Center in Geneva, Switzerland. The NBT Awards, presented by Nutraceutical Business & Technology Magazine in partnership with Vitafoods Europe, recognizes [...]
IMG’s Jeff Hilton Cited in Nutra Ingredients
Nutra Ingredients cites a previous presentation by IMG’s Jeff Hilton in a prediabetes/marketing article … http://www.nutraingredients-usa.com/Consumer-Trends/Cobiotics-firm-launches-mission-to-defuse-ticking-time-bomb-of-prediabetes
IMG Client, Kyolic, Featured in Total Health Magazine
Check it out. http://totalhealthmagazine.com/articles/cardiovascular-health/age-and-a-healthy-heart.html
NY Times Talks Food Marketing with IMG’s Jeff Hilton
The New York Times‘ freelancer Andrew Adam Newman asked IMG Co-founder and CMO Jeff Hilton for his expert opinion of the new Newtons Cookie marketing strategy. IMG in the NY TIMES! Click here to read the full article, or read his excerpts below … > Like prunes, which similarly are recognized for their [...]
NBJ Features IMG in “Beyond Boomers: Q&A with Jeff Hilton”
In its March 2012 edition, the popular publication Nutrition Business Journal ran a 2-page Q&A feature with IMG co-founder and CMO Jeff Hilton. In the Q&A, Hilton tackles a handful of in-depth marketing issues facing today’s natural products companies. To read the insightful piece, click here.
Gencor Nutrients Taps Integrated Marketing Group for Results-Driven Marketing, PR
SALT LAKE CITY (April 23, 2012) — Gencor Nutrients, widely known for its specialty nutraceutical ingredients backed by clinical trials and thorough scientific research, has hired Integrated Marketing Group (IMG) to further its marketing and public relations efforts. “We’ve watched IMG help build several leading ingredient brands, and we trust they will do the same [...]
Four IMG Clients Honored By Delicious Living Magazine
SALT LAKE CITY, UT (March 2, 2012) – Delicious Living Magazine recently honored four Integrated Marketing Group clients for Best of 2012 supplement and beauty products. A panel of editors and industry experts reviewed a broad range of products, and announced winners in the February and March editions of Delicious Living. They studied the science [...]
IMG’s Jeff Hilton to Speak at Two Nutracon Sessions
SALT LAKE CITY, February 28, 2012 — Jeff Hilton, Integrated Marketing Group co-founder and partner, will present two educational sessions at next week’s Nutracon conference in Anaheim, CA. Hilton will discuss how new consumers are stepping in where Baby Boomers once ruled in “Emerging Market Opportunities for Supplement, Food and Beverage Sales” on Wednesday, March [...]
IMG Hires Zach Zavoral as PR Counsel
SALT LAKE CITY, February 16, 2012 — Zach Zavoral recently joined Integrated Marketing Group as PR counsel and will help manage and grow multiple agency accounts. Zach’s diverse background includes marketing work with Melaleuca, Inc., a natural supplement company, where he oversaw marketing writing for the company’s Medicine Cabinet and Vitality for Life brands. Before [...]
