Category Archives: News

IMG Hires New PR Counsel with Strong Healthcare Credentials

SALT LAKE CITY (May 30, 2012) — To adapt to its ever-growing demand for expertise in the healthy lifestyles category, Integrated Marketing Group hired Ryann Rasmussen this week as a Public Relations Counsel. Rasmussen spent the last four years as an in-house public relations specialist at University of Utah Health Care (UUHC), the highest quality [...]

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IMG and its Clients to be Well-Represented at Vitafoods Europe

GENEVA (May 21, 2012) — Everywhere you turn at Vitafoods Europe, you’re likely to run into an Integrated Marketing Group client offering expertise or accepting awards. Or you might see IMG’s Jeff Hilton holding a microphone. Look for these IMG client events during Vitafoods Europe on May 22-24: Dr. Paul Clayton, Gencor’s Secientific Advisor and [...]

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Kyolic® Selects Integrated Marketing Group to Bolster Public Relations, Marketing

SALT LAKE CITY (May 17, 2012) — Leading nutritional manufacturer Wakunaga of America, makers of the top selling Kyolic Aged Garlic Extract portfolio and many other successful brands, has turned to Integrated Marketing Group (IMG) to enhance its consumer awareness. According to Albert Dahbour, Wakunaga’s Vice President and Chief Sales Officer, Kyolic signed IMG for [...]

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IMG Co-founder Jeff Hilton to Host NBT Awards at Vitafoods Europe

GENEVA (May 14, 2012) — He’s no Billy Crystal, but Integrated Marketing Group’s Jeff Hilton will host the annual Nutraceutical Business & Technology (NBT) Awards on May 23 at The Starling Geneva Hotel and Conference Center in Geneva, Switzerland. The NBT Awards, presented by Nutraceutical Business & Technology Magazine in partnership with Vitafoods Europe, recognizes [...]

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IMG’s Jeff Hilton Cited in Nutra Ingredients

Nutra Ingredients cites a previous presentation by IMG’s Jeff Hilton in a prediabetes/marketing article … http://www.nutraingredients-usa.com/Consumer-Trends/Cobiotics-firm-launches-mission-to-defuse-ticking-time-bomb-of-prediabetes

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IMG Client, Kyolic, Featured in Total Health Magazine

Check it out. http://totalhealthmagazine.com/articles/cardiovascular-health/age-and-a-healthy-heart.html

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NY Times Talks Food Marketing with IMG’s Jeff Hilton

    The New York Times‘ freelancer Andrew Adam Newman asked IMG Co-founder and CMO Jeff Hilton for his expert opinion of the new Newtons Cookie marketing strategy. IMG in the NY TIMES! Click here to read the full article, or read his excerpts below … > Like prunes, which similarly are recognized for their [...]

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NBJ Features IMG in “Beyond Boomers: Q&A with Jeff Hilton”

In its March 2012 edition, the popular publication Nutrition Business Journal ran a 2-page Q&A feature with IMG co-founder and CMO Jeff Hilton. In the Q&A, Hilton tackles a handful of in-depth marketing issues facing today’s natural products companies. To read the insightful piece, click here.  

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Gencor Nutrients Taps Integrated Marketing Group for Results-Driven Marketing, PR

SALT LAKE CITY (April 23, 2012) — Gencor Nutrients, widely known for its specialty nutraceutical ingredients backed by clinical trials and thorough scientific research, has hired Integrated Marketing Group (IMG) to further its marketing and public relations efforts. “We’ve watched IMG help build several leading ingredient brands, and we trust they will do the same [...]

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Four IMG Clients Honored By Delicious Living Magazine

SALT LAKE CITY, UT (March 2, 2012) – Delicious Living Magazine recently honored four Integrated Marketing Group clients for Best of 2012 supplement and beauty products. A panel of editors and industry experts reviewed a broad range of products, and announced winners in the February and March editions of Delicious Living. They studied the science [...]

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